Your Main Digital Marketing Blog

The Clever Ads Blog, your on-the-go Digital Marketing Blog that covers a wide variety of advertising and marketing ideas and questions. Quick reads from professionals in the field that bring you only the most useful information. We research current digital marketing trends so you don’t have to.

Facebook Advertising: reasons you shouldn’t invest in them

Advertising in digital media grows year after year, for both B2B and B2C businesses, whether they are pertaining to e-commerce or sales of services. Thanks to paid media, companies can advertise from a new perspective and reach a more segmented, qualified audience thanks to the digital channel.

PrestaShop customization

We show You all the steps for a basic PrestaShop customization. “You should always focus on making your PrestaShop store look professional and trustworthy, using theme PrestaShop customization is the best way to do this”. While also giving it a unique identity. It is important to give your store a unique identity that will differentiate […]

How to Improve your BigCommerce SEO Strategy

So much so that, SEO has nothing to do with what it was a couple years ago. That’s why it’s really important, especially for ecommerce business, to be updated of the last tried-and-true SEO strategies. In this post you will learn about the newest BigCommerce SEO techniques you shouldn’t wait a second to apply to your business.

AdWords Campaigns for your Business

Do you want to know all about what Clever ecommerce can do for you? Are you curious about how your campaigns are created? Find out how our marketing tools create the most complete adwords campaigns for your business, and understand how exactly these campaigns work.

The do´s and don´ts of feed optimization

For an ecommerce, today it is essential to have a data feed that allows you to dump the information in different media. The first obstacle is to get what is known as “Basic Product Data”, and it is simply the minimum information necessary to be able to catalog your products, for example in Google Merchant.

Facebook Ads VS. Google Ads

The controversy between choosing to promote your products with Facebook ads or Google ads is served! Which of the two will give you a better return on investment (ROI)?

The Importance Of Color In Marketing Strategies

Psychology of Colors & Marketing Strategies Lesson   Since the dawn of humankind, color has played an integral part in the way we understand the world around us. Differentiating between various colors and their shades has proven to be crucial in the survival of the human race as a whole. Because of their importance colors […]

Complete Guide to Google Shopping Ads

Everything about Google Shopping Ads for online stores Hi! We have a question! Have you already used Google Shopping Ads for advertising your products? You should be aware that Shopping Campaigns work great for eCommerce companies! If you haven’t used them yet or think you can still take more advantage of your Shopping campaigns, you […]

5 Things you need to know before paying for online traffic

Make the most out of your paid traffic  Before starting paid traffic campaigns, there are many things you should take into account. Paid traffic is not something you should start if you won’t have the time to take care of it.  You can easily get ready for paid advertising by preparing yourself. Make sure your […]

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