Digital Marketing Tips & Tricks

What is online advertising? Online advertising can be the perfect way to reach new customers, re-engage previous ones, or build brand awareness. There are several ways to advertise your online business, but there is a significant difference between paid and free advertising. Both are still very important, and building a common strategy can boost your […]

Digital Marketing Channels: A Global Perspective   The term digital marketing is used for any online marketing channel that is built to reach customers. To give you an idea, some of the most commonly used digital marketing channels are email marketing, social media, SEO, mobile marketing, PPC and content marketing. Read here about Google Ads […]

How to Start Your Digital Transformation Strategy During these trying times of the COVID-19 outbreak, everybody has been practicing social distancing and avoiding going out unnecessarily. As a result, many brick-and-mortar businesses have been forced to close. Learn about Digital Transformation! Many businesses aren’t able to rely on foot traffic anymore. That’s why all types […]

Google Ads vs. Facebook Ads – Which one is better? What are the main differences? Which one is better? Should I invest in one or both of them? Which one is more affordable? Where can I find the best users?  These are common questions to ask when you’re deciding which platform is going to attract […]

Banner Fonts: Tips to Create Better Display Ads Whether you want to build your Banner Ads manually, or have them generated automatically, Clever Ads Banner Creator will help you get there. Our tool will help you build brand awareness, generate leads and drive sales for your business. In today’s advertising, banners are an essential part […]

Colors and Marketing: all You Need to Know about Color Psychology Social Networking has become the only way in which people can interact without risking anyone’s life during the uncertainties of COVID-19, and photography has impacted the social networks since the beginning because it allows people as well as businesses to show, in an image, […]

Traffic = Gaining Exposure & Increasing Conversions Every ecommerce owner wants to bring traffic to their store. However, what most business owners  don’t realize is how much more important the quality of your traffic is, as opposed to the quantity. For example, if you own a cosmetics company with a focus on women’s beauty products, would […]

Dropshipping Coronavirus: A difficult or advantageous relationship? Drop shipping may sound like a practice that would be untouched by the coronavirus; unfortunately, drop shipping doesn’t mean dropping off packages at customers’ doorsteps via drones flying high in the sky – which would allow for social distancing among other safety precautions. Dropshipping and Coronavirus: how are […]

Shopify Coronavirus – How is This Affecting eCommerce? The world is living an extraordinary situation due to the recent coronavirus (COVID-19) outbreak. The lockdown has forced most of the physical stores to close their doors and lose contact with their potential sales causing a huge economic loss. eCommerce during Coronavirus There are a lot of […]